Thursday, April 29, 2010
How To Spend Less On Google AdWords?
In Google AdSense Google AdWords advertising program is a cleverly designed. According to Google, Google AdSense is automatic text and image ads targeted to your site and your site ContentAds so well matched, in fact, that your readers would be really useful for them. You only pay when an ad is clicked on a website or blog, subject to guidance. This is called PPC advertising or pay-per-click.
The ads developed with the help of Google AdWords. Google says: By pricing the AdWords cost-per-click, easy, do the cost when someone clicks on your ad to paycheck. Many people have been known to spend much money. Some good clickthrough rate achieved (CTR) and earn very good. This lets you know when people from your site and where the products or services you offer. Many people, including affiliate marketing AdWords. Why do many people die on AdWords; First, one must understand the process correctly. Just offer a price and allocate a budget for a campaign (in AdWords), you expect a profit (for AdSense). completely Suppose your campaign is not the number (cost of the AdWords)« p »dollars. Suppose that the click n n 'impressions after your site (which may not happen is always the conversion can be as high as 100%). Let's say your AdSense earnings with a click rate of 10% is q dollars. Now, for profit, q must be greater than p '. If «Q», is less than or equal to p in a CTR (AdSense) by 10% to AdSense increase your CTR, which depends on the behavior of visitors placing ads in appropriate locations and type The ads displayed by Google. In the final analysis, keyword density comes into focus
If you are unsure about the go forecast q earnings for profit, is the obvious choice for reducing costs in your AdWords! One method often suggested is a higher percentage of clicks on your AdWords campaign, your ads should be attractive, how to get more clicks. Higher CTR better quality , even if the cause of your lower offer price, why is the product of CTR and bid price, representing the classification.
One of the simplest ways to reduce the price of the offer without compromising your rank is, the image ads to be used. In general, some special ads to discourage others, for obvious reasons. In fact, the number of image ads in AdWords campaigns are used much less than the demand on websites AdSense. Some sources are free on the net for the production of commercials. You can use the software. But what I recommend is the MS Excel MS Paint more. A little effort required for the ads of their choice - to do everything for free! I tried to use monetary policy has a minimum and a good number of impressions and click rates online. So go ahead and restructure your strategy.
A word of warning do not rush, wait a week or two to get results. Look at the color combinations for image ads and rotate them in the comments on performance.
Saturday, April 17, 2010
How the Google Pagerank Algorithm Works?
Google PageRank is one of the most important factors used to rank websites in search engine Google. If you use the SEO strategy and a link to your website in order to improve their position on the Google website, you must understand how Google's PageRank algorithm.
Each link in a web page with PageRank is a few percentage of the linked pages. The percentage depends on the number of outgoing links.
There is a simple formula for counting the percentage: 100 / number of outbound links. E. g. If a page contains a link, this link will increase to 100% of the PageRank. If the page has 100 outgoing links, each link to 1% of the PageRank.
What this means for you and your strategy, mean building links? If you have purchased a link or exchange links to sites that try to get back links from pages with a small number of links. Link farms Avoid too many links on a page, there is a very small percentage of your PageRank.
Links to more high PageRank pages of your site receives more than the PageRank will be. Sometimes it is better to get a link from high PR site with hundreds of outgoing links and low PR page with some links. To calculate the PageRank of a website on the Internet, install the Google Toolbar for your browser. This tool shows the values of zero on the basis of the real PageRank of ten.